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Velma is the leading
Mortgage Marketing Solution

Velma is the mortgage marketing solution you’ve been looking for. Comprehensive marketing automation combined with a clean, simple user interface boosts your ROI. The Velma team has the mortgage marketing experience your organization needs to drive revenue today and tomorrow.

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Velma solves your business challenges

Building Strong Relationships

Close more loans and lower marketing costs by building strong relationships.

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Loan Officer Adoption

Don’t waste money on solutions that don’t get used; Velma markets for each LO whether they log in or not.

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Compliance

Velma keeps your marketing in compliance and responding to audits is a breeze.

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Digital Mortgage

Velma supports your digital mortgage vision—even if you don’t have one.

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for your company

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Velma's Features

Marketing Automation

Marketing Automation means everyone markets like a top producer! And they don't even have to log in.

Contact Management

Each Loan Officer manages hundreds of prospects, past clients, and referral partners. Velma makes data mining and sales and marketing tactics easy.

Partner Management

Drive more partner referrals. Build strong relationships with realtors and other business partners.

Impactful Libraries

Velma's email, mail, and self-print pieces instill confidence and generate action from your contacts.

Integrations

Unleash the data in your LOS and other solutions. Velma’s professional services team, API's, and service oriented software architecture make it all possible.

Customizations

Be yourself. Velma presents your unique company brand in a way that reflects who you are as a business.

Some of our customers

Union Bank Logo
Country Place Mortgage Logo
Directors Mortgage Logo
DL Evans Logo
Eagle Home Mortgage Logo
First Bank Logo
First Nations Logo
FM Home Loans Logo
Hallmark Home Mortgage Logo
Home Point Financial Logo
Landmark Bank Logo
Summit Mortgage Logo
Synovus Logo
Cap Ed Logo
Wintrust Mortgage Logo

I love the mail that goes out to all my customers. It has been a missing link in my business and you are absolutely filling that void.”

Justin Loan Officer

I must say, setting up the Auto-Campaign was ridiculously EASY. I love it.”

Matt Q. Loan Partner

Loan officers love the hands free marketing automation. Loan officer want marketing results without having to do any work; Velma makes that possible.”

Bobby P. VP of Marketing

That’s exactly what we need! A system that will automatically send marketing based on the customer journey.”

Greg R. SVP

Find out if Velma is right
for your company

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